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Boutique Agency.
Monster Ideas.

We know you’re short on time, and spending hours
on our Web site was certainly not part of your plans for today.
So here goes our pitch! It’s simple!

Like a burger gone supersized, we take a small idea and
make it big. We take a big idea and make it huge.
Our highly-skilled and energetic team leaps out of
the box to create industry buzz around your company
and product-bringing plenty of traffic your way.

Whether you’re a new business or an
already-established company, M-Squared PR helps
secure your spot in the marketplace while helping
your business grow.

 

Newsletter

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Each client, brand and product is different and deserves a customized, strategic plan for maximum impact. Once we get to know your company, your goals become our goals and your message becomes our message. From pitch-to-publication, we tailor a plan for positive results by simply doing what we do best.”

Public Relations Writing BE SEEN
Other Services GOT YOU COVERED
Media Relations WE INFORM THEM
Development of Brand Elements WHO YOU ARE
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Want results?
We’ve got them!

The nature of public relations demands an ongoing relationship between an organization and its public relations advocate. The M-Squared PR team is dedicated to building a relationship that provides value to your organization. See how our clients have benefited from a relationship with M-Squared PR. Check out some of our work by clicking on the boxes below:

Click to View Our Client List »
CLIENT LIST
HOTELS/HOSPITALITY
  • Four Seasons Hotel Atlanta
  • The Spa at Four Seasons Hotel Atlanta
  • Fairmont Southampton (Bermuda)
  • Four Seasons Resort Nevis (West Indies)
  • The Brice-A Kimpton Hotel (Savannah)
FOOD/BEVERAGE CHEFS
  • Girl’s Nite Out Margaritas (Nationwide)
  • Chef Ed Harris
    (CHOPPED/Food Network Winner, Season 4)
  • Yum Yum Cupcakes & More (Food Truck)
  • Yum Yum Dessert Co.
  • Chef Linkie Marais (Nationwide)
  • Chequers Seafood Grille
  • Park 75 (Atlanta, GA)
  • Yoforia (Atlanta, GA; Charlotte, NC)
  • CamiCakes (Atlanta, GA)
  • Morelli’s (Atlanta, GA)
  • Five Guys (Atlanta, GA)
  • Burger Tap (Atlanta, GA)
  • Good Food on Montford (Charlotte, NC)
  • Barrington’s Restaurant (Charlotte, NC)
  • Stagioni (Charlotte, NC)
  • MF Buckhead (Atlanta, GA)
  • SeaBass Kitchen (Sandy Springs, GA)
  • Ivy Mountain Distillery (Mt. Airy)
  • The Fig Tree (Charlotte, NC)
  • Chequers Seafood + Steak (E. Cobb, Ga.)
REAL ESTATE
  • Arnall Golden Gregory
    (commercial real estate division)
  • Thompson Dawson
  • GS Development (Tifton, GA)
  • Markets at Town Center (Jacksonville, FL)
  • Pinehill Investments (Atlanta, GA)
  • Ben Carter Properties (Atlanta, GA)
  • W Downtown (condos, Atlanta, GA)
  • Hotel Equities (Atlanta, GA)
  • LBA Hospitality
FASHION/RETAIL
  • James Hurley Designs (Atlanta, GA)
  • Tiffany & Co. (Atlanta, GA)
  • City Dog Market (Atlanta, GA)
  • Merino (Atlanta, GA)
  • abbi (Nationwide)
  • Exogear (Nationwide)
  • TAG Concepts Salons (Atlanta, GA)
  • KEUNE Haircosmetics of North America (Nationwide)
  • Mayors Jewelers (five locations, Atlanta, GA)
  • Jackson Charles Home
OTHER
  • Creative Loafing
  • (‘Best Of issue), (Atlanta, GA)
  • We Tie The Knots
ATTRACTIONS
  • BODIES (Atlanta, GA)
  • Dialog in the Dark (Atlanta, GA)
  • Stars and Strikes Family Entertainment Center (five locations, Metro Atlanta)
Events
  • Hotel Restaurant Week (Atlanta, 2011 - 2012; + Miami, Chicago 2013)
  • A Bride For All Seasons
Health/Fitness
  • Medical University of South Carolina                                          (Charleston, SC)
  • Precision Weight Loss Centers
    (five locations, Metro Atlanta)
  • Department of Energy and the National Environmental Justice Conference (Washington, D.C.)
  • ROC House Fitness Spa (Atlanta, GA)
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    Four Seasons Food Truck

    Four Seasons Food Truck

    Our Work: Four Seasons Hotel Atlanta’s Food Truck

    Since the late 1990s, Four Seasons Hotel Atlanta has stood proudly as a staple of Atlanta’s skyline. This Forbes Travel Guide Five-Star hotel and their four-star restaurant, Park 75 was preparing to hit the streets to take part in the country’s food truck revolution.

    M-Squared Public Relations was asked to tag along for the ride as part of the hotel company’s food truck launch across the north and southeast. From identifying high-traffic areas to celebrity involvement and food truck showdowns, M-Squared was revving with ideas for this ‘outside the box’ opportunity to highlight Park 75’s cuisine .

    To track coverage of this amazing street and food partnership (Oct. 20-26, 2014), follow #FSFoodTruck

     

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    The Brice Hotel

    The Brice Hotel

    On a mission to expand into the Southeast region of the U.S., Kimpton Hotels & Restaurants, a world renowned hospitality brand claiming 59 boutique hotels in over 27 cities nationwide, debuted The Brice hotel in Summer 2014.

    Nestled in the charming historic district of Savannah, Georgia, The Brice was the newest addition to the Kimpton family and the only location in Georgia.

    A haven for stylish and travel savvy guests from around the world, The Brice reached out to M-Squared Public Relations to assist in their expansion initiative. Together, M-Squared hit the ground running with their comprehensive PR campaign, which included a full scale Grand Opening celebration, national media outreach and continuous branding and promotion of The Brice’s unique features and guest amenities.

    For their Grand Opening in June 2014, a collaborative effort between the two entities resulted in an evening of “Southern Serendipity.” Attendees enjoyed an incomparable experience complete with interactive self-guided tours, performances by live street musicians, equine vaulting, drag queens modeling couture gowns and much more. The event paid homage to Savannah’s rich cultural and exemplified The Brice’s unique concept of “southern charm.”

    Book your Savannah stay at bricehotel.com

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    Moffett Restaurant Group

    Moffett Restaurant Group

    Charlotte restauranteur, Bruce Moffett, shaped the Charlotte culinary scene back in 2000 with his nationally-acclaimed restaurant, Barrington’s. Over the next 14 years, Moffett has grown from one to three concepts, all under the umbrella of Moffett Restaurant Group.

    With the addition of the third concept, Stagioni, an upscale, Italian eatery, Moffett looked to  M-Squared Public Relations to attract national media coverage and draw attention to the overlooked Charlotte culinary scene. Our team also began a quest for the 2015 James Beard Nomination for Bruce Moffett and his exceptional endeavors. From TV segments to festival appearances across the country, M-Squared PR constantly pitched media outlets, garnering more attention and buzz surrounding Moffett Restaurant Group and Charlotte dining, in general.

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    Ivy Mountain Distillery

    Ivy Mountain Distillery

    Produced in the hills of North Georgia, Ivy Mountain spirits have been a family recipe for over 150 years. Master Distiller, Carlos Lovell, shut down the hooch operation in the 60’s, and decades later—in 2012—he started producing the family recipe once again (only this time, legally).

    M-Squared Public Relations was hired to help saturate Atlanta’s market with the product and position Ivy Mountain as ‘Georgia’s Whiskey.’ It all started by revamping the web site with a new, modern format that appeals to a wide audience, both young and mature. The next focus targeted three main audiences: consumers, industry leaders and food and beverage professionals.

    Our team created a series of events surrounding World Whiskey Day 2014 aimed at each audience. From a whiskey dinner at one of Atlanta’s hottest bars, to a bartender competition and distillery tours, our team pin-pointed what drew the most attention from each audience and executed strategic events accordingly.

    Within months, M-Squared PR generated thousands of social media fans for the brand, had Atlanta bartenders buzzing (no pun intended) about the local whiskey with new Ivy Mtn cocktails on their menu, and helped confirm sales alongside the distribution company. Simultaneously, our team focused on the local, regional and national media with story pitches about the brand and the 86-year-old master distiller behind it.

     

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Founded by owner and president Marsha Middleton in 2008, M-Squared is an independent, boutique public relations firm with more than 19-years of experience across a variety of industries and specializing in the luxury, retail, hotel, tourism, medical, food and beverage and real estate markets.

Our work is innovative, creative and results oriented. Our messages are on-target and reach the audiences that matter, thanks to the long-term relationships we’ve established with members of local and national media. We work hard, we work smart and we have fun doing it.

We maintain a select client base to ensure the highest level of personalized service and attention. When clients call, we answer. When clients e-mail, we respond immediately. Clients are never bounced around from rep to rep or prioritized, as is often the case with larger firms. We’ll feel like a part of your company, yet as an outside agency we maintain objectivity and perspective.

We’re passionate about our clients and our community. Every year, we donate our time and services to organizations including the National Black Arts Festival; March of Dimes; the Grady Health System Cancer Center for Excellence, Meals on Wheels and many others.

Awards include the 2011 Social Media Award by the Senior Citizen Services of Metropolitan Atlanta and the Home Office Business Achievement award from the Atlanta Business League. And they’re not the only ones who love us.

Here’s what our clients have to say about us: View their testimonials »

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Join Our Team

We are always searching for talented public relations professionals to join our team and serve our growing roster of clients.To inquire about open positions, please email join@msquaredpr.com

We are also looking for bright, highly-motivated interns to join our team. You must be seeking a degree in public relations, communications, or an industry-related field. Rising seniors, seniors or college graduates only.To inquire about internships, email your resume, cover letter and at least two writing samples to internship@msquaredpr.com

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SEND US MESSAGE

OUR INFO
Atlanta
241 W. Wieuca Rd.
Suite 260
Atlanta, GA 30342
P. 404.303.7797

GENERAL INQUIRIES
e:hello@msquaredpr.com

NEW BUSINESS
e:newbiz@msquaredpr.com


Charlotte
2820 Selwyn Avenue
Suite 615
Charlotte, NC 28209
P. 704.743.8613

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