Boutique Agency.
Monster Ideas.

We know you’re short on time, and spending hours
on our Web site was certainly not part of your plans for today.
So here goes our pitch! It’s simple!

Like a burger gone supersized, we take a small idea and
make it big. We take a big idea and make it huge.
Our highly-skilled and energetic team leaps out of
the box to create industry buzz around your company
and product-bringing plenty of traffic your way.

Whether you’re a new business or an
already-established company, M-Squared PR helps
secure your spot in the marketplace while helping
your business grow.



Each client, brand and product is different and deserves a customized, strategic plan for maximum impact. Once we get to know your company, your goals become our goals and your message becomes our message. From pitch-to-publication, we tailor a plan for positive results by simply doing what we do best.”

Public Relations Writing BE SEEN
Other Services GOT YOU COVERED
Media Relations WE INFORM THEM
Development of Brand Elements WHO YOU ARE

Want results?
We’ve got them!

The nature of public relations demands an ongoing relationship between an organization and its public relations advocate. The M-Squared PR team is dedicated to building a relationship that provides value to your organization. See how our clients have benefited from a relationship with M-Squared PR. Check out some of our work by clicking on the boxes below:

Click to View Our Client List »
  • Four Seasons Hotel Atlanta
  • The Spa at Four Seasons Hotel Atlanta
  • Fairmont Southampton (Bermuda)
  • Four Seasons Resort Nevis (West Indies)
  • The Brice-A Kimpton Hotel (Savannah)
  • The Cowfish (Raleigh, Charlotte, Birmingham and Atlanta)
  • eeZ Fusion & Sushi (Charlotte)
  • Chef Ed Harris
    (CHOPPED/Food Network Winner, Season 4)
  • Chef Linkie Marais (Nationwide)
  • Chequers Seafood Grille
  • Bar Margot (Atlanta, GA)
  • CamiCakes (Atlanta, GA)
  • Five Guys (Atlanta, GA)
  • Fork! (Cornelius, NC)
  • Good Food on Montford (Charlotte, NC)
  • Barrington’s Restaurant (Charlotte, NC)
  • Stagioni (Charlotte, NC)
  • Ivy Mountain Distillery (Mt. Airy)
  • The Fig Tree (Charlotte, NC)
  • Chequers Seafood + Steak (E. Cobb, Ga.)
  • DaVinci's Donuts
  • Davio's Atlanta
  • Wolfgang Puck Kitchen & Bar
  • Reid's Fine Foods
  • Halal Guys (Atlanta, GA are)
  • Fogo de Chão
  • Buffalo Nickel (Asheville, NC)
  • Arnall Golden Gregory
    (commercial real estate division)
  • Thompson Dawson
  • GS Development (Tifton, GA)
  • Markets at Town Center (Jacksonville, FL)
  • Pinehill Investments (Atlanta, GA)
  • Ben Carter Properties (Atlanta, GA)
  • W Downtown (condos, Atlanta, GA)
  • Hotel Equities (Atlanta, GA)
  • LBA Hospitality
  • James Hurley Designs (Atlanta, GA)
  • Tiffany & Co. (Atlanta, GA)
  • City Dog Market (Atlanta, GA)
  • abbi (Nationwide)
  • TAG Concepts Salons (Atlanta, GA)
  • KEUNE Haircosmetics of North America (Nationwide)
  • Mayors Jewelers (five locations, Atlanta, GA)
  • Jackson Charles Home
  • Northlake Mall (Charlotte, NC)
  • Creative Loafing
  • (‘Best Of issue), (Atlanta, GA)
  • Hilliard Studio Method (CLT)
  • BODIES (Atlanta, GA)
  • Dialog in the Dark (Atlanta, GA)
  • Stars and Strikes Family Entertainment Center (five locations, Metro Atlanta)
  • Hotel Restaurant Week (Atlanta, 2011 - 2012; + Miami, Chicago 2013)
  • A Bride For All Seasons
  • Medical University of South Carolina                                          (Charleston, SC)
  • Precision Weight Loss Centers
    (five locations, Metro Atlanta)
  • Department of Energy and the National Environmental Justice Conference (Washington, D.C.)
  • ROC House Fitness Spa (Atlanta, GA)
  • Stop, Collaborate and Listen

    Stop, Collaborate and Listen

    Moffett Restaurant Group kicked off their 2018 Kitchen CoLab event series with a bang, bringing executive chef of Bar Margot and Four Seasons Hotel Atlanta, Michael Patria, to Charlotte to team up with executive chef of Stagioni, Andrew Dodd. CoLab is a series M2PR has headed up with Charlotte client, Moffett Restaurant Group, bringing out of town chefs to the Queen City to pair up like-minded chefs to express their culinary creativity. 

    In late January, Chef Patria headed up I-85 for some good food and great laughs, and the two chefs created a menu that brought in droves of diners from all over Charlotte. One of Patria’s most popular dishes from the evening was a squid ink spaghetti with lobster, chili mint sofrito and botarga —a dish that Dodd served as a special even after Patria headed back to Atlanta.

    The event garnered significant local media coverage, with one of Charlotte’s top food editors joining the fun at Stagioni for the momentous occasion, along with customers sharing photos of their favorite dishes on Instagram and Facebook.

    Stay tuned for more creative CoLabs in Charlotte, and catch one in Atlanta when Chef Andrew Dodd heads to Atlanta this fall to join the Bar Margot team for a night for the ages.

  • When the Stars Align

    When the Stars Align

    If there’s one thing M2PR loves, it’s a happy hour at Davio’s Northern Italian Steakhouse in Phipps Plaza. By leveraging relationships with prominent voices in the Atlanta market, M2PR continues to strive to bring notable happy hour hosts to Davio’s for a monthly special event that fills the restaurant with Atlanta’s hottest movers and shakers. 

    To kick off the new year, Davio’s Atlanta teamed up with the infamous fashion and lifestyle influencer and entrepreneur, SUTHINGIRL Ashley Stamoulis, to raise donations for local non-profit, Education Cures. 

    The M2PR rockstars pulled out all the stops to create the perfect evening under the stars with the Fashion & Fortune Celebrity Happy Hour inspired by the new year and zodiac signs.

    The Davio’s patio was transformed into a special event space with fire pits, dreamy decor and a private bar that served the custom cocktail called the “Zodiac.” The event brought out a stellar crowd filled with notable Atlantans, influencers and media.

    Between the efforts of M2PR, Davio's and Ashley Stamoulis, 20+ auction items were donated raising more than $1,500 for Education Cures, which helps provide educational resources to teachers and children in Sierra Leone.

    Talk about a match made in Heaven! 

  • 50 Million Dollar Facility Grand Opening

    50 Million Dollar Facility Grand Opening

    "At the start of 2017, M-Squared Public Relations was tasked with creating a public relations and marketing plan to introduce Life Time Athletic to the Charlotte market. Beginning with brand recognition in a market that only knew the Life Time Fitness facilities, establishing a different experience and communicating that uniqueness was surely a challenge. In response, M-Squared Public Relations successfully arranged a number of partnerships in Charlotte to spread the word about the brand and upcoming opening through marketing, events and of course, media relations. 

    Through association with local businesses such as Whole Foods, Charlotte Running Co., Work For Your Beer, The Olde Mecklenburg Brewery Yoga on Tap, Aloft Ballantyne Hotel and more, M-Squared PR positioned Life Time Athletic Charlotte as an expert in the health and wellness industry by providing free workout classes on a weekly basis to the general public. These partnerships were not only a great way to get Life Time Athletic Charlotte plugged in locally, engage potential members and build awareness, but M-Squared PR was also able to capitalize on media outreach through promoting the plentiful happenings, yielding over 125 press hits prior to the opening. 

    As the opening continued to be pushed back, it became increasingly difficult to maintain buzz and relevance, but through continued strategic marketing and events, Life Time opened it’s largest facility in the company’s history in South Charlotte with close to 10,000 membership leads, well over the club’s goal.” 


  • WP Is The Place To Be

    WP Is The Place To Be

    Charlotte's WP Kitchen + Bar has hosted some amazing events thanks to M2PR’s community connections. And our last event was no exception! The latest in the “Meet Me at WP” event series served as a meet & greet with the brand new editor of Carolina Bride magazine, Erin Maddrey.

    Guests included wedding vendors, such as photographers and event planners, as well as Erin’s media colleagues. The event, held in February, was fitting for Erin’s love-themed cocktails, created by WP Kitchen + Bar’s talented bar manager, Michael Mascali. The drinks were aptly named “Once Bitten, Twice Shy,” and “Calling Dr. Love.” Guests sipped and snacked while networking with the magazine editor and their peers. Erin was the perfect host for WP Kitchen + Bar. With her vast Charlotte connections and M2PR’s outreach efforts, dozens of people who had never enjoyed the amazing food and drinks at WP Kitchen + Bar now have a new, favorite restaurant!

Founded by owner and president Marsha Archer in 2008, M-Squared is an independent, boutique public relations firm with more than 23 years of experience across a variety of industries and specializing in the luxury, retail, hotel, tourism, medical, food and beverage and real estate markets.

Our work is innovative, creative and results oriented. Our messages are on-target and reach the audiences that matter, thanks to the long-term relationships we’ve established with members of local and national media. We work hard, we work smart and we have fun doing it.

We maintain a select client base to ensure the highest level of personalized service and attention. When clients call, we answer. When clients e-mail, we respond immediately. Clients are never bounced around from rep to rep or prioritized, as is often the case with larger firms. We’ll feel like a part of your company, yet as an outside agency we maintain objectivity and perspective.

We’re passionate about our clients and our community. Every year, we donate our time and services to organizations including the National Black Arts Festival; March of Dimes; the Grady Health System Cancer Center for Excellence, Meals on Wheels and many others.

Awards include the 2011 Social Media Award by the Senior Citizen Services of Metropolitan Atlanta and the Home Office Business Achievement award from the Atlanta Business League. And they’re not the only ones who love us.

Here’s what our clients have to say about us: View their testimonials »

We are always searching for talented public relations professionals to join our team and serve our growing roster of clients.To inquire about open positions, please email join@msquaredpr.com

We are also looking for bright, highly-motivated interns to join our team. You must be seeking a degree in public relations, communications, or an industry-related field. Rising seniors, seniors or college graduates only.To inquire about internships, email your resume, cover letter and at least two writing samples to internship@msquaredpr.com


241 W. Wieuca Rd.
Suite 260
Atlanta, GA 30342
P. 404.303.7797



1000 W. Morehead Street
Suite 110
Charlotte, NC 28208
P. 704.733.9657

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